Jobseekers often make the mistake of treating application forms provided by prospective employers as a formality, not much more than a cover page for a CV. They couldn’t be more wrong. Carefully constructed application forms are being used increasingly by employers to find out enough about applicants to decide whether it’s even worth glancing at the CV. The wise applicant will give the application form plenty of time and consideration, because if you don’t get this right you won’t be going anywhere.